APS Corporate Identity
Asia Pacific Spiral is a Singapore company, operateing in oil&gas industry.
The expansion in new foreign markets and a stronger presence in the field, highlighted the necessity of a powerful, modern and unified Corporate Image.
After the logo restyle, APS brand has been shaped and defined.
Starting with the creation of some graphic elements that could delineate anche characterize the visual identity, the project moved to define the brand guidelines (color palette, fonts, style & regulation), declined later to all the related collateral material as such as stationery, presentation templates and website design.
